Highlighted projects

Selected work
2020-present
Vagari Bags, Men’s Travel Bags, UK

Vagari Bags, Men’s Travel Bags, UK

Built a travel bag brand from zero - positioning, identity, and ads. 30% sales increase in three months.
EnviroSystems, Agricultural Service Provider

EnviroSystems, Agricultural Service Provider

Rebranded an agricultural services business to reflect the ambition behind it.
Climate Education, Non-Profit Organisation

Climate Education, Non-Profit Organisation

Rebranded a non-profit with clearer messaging. Website traffic doubled.
Paradigm Interiors, Office Fit Out & Refurbishment

Paradigm Interiors, Office Fit Out & Refurbishment

Logo and web presence for a commercial fit-out company that needed to look the part.
Good Natured, Manuka Honey, Amazon Brand

Good Natured, Manuka Honey, Amazon Brand

Built an Amazon brand identity designed to stand out in one of the most competitive health categories.
The Restored, Health & Wellness Brand, Amazon

The Restored, Health & Wellness Brand, Amazon

Full creative rebrand for an Amazon brand. Rank 1 in category. 60% sales growth in three months.
Premium Care, Dog Supplements, Amazon USA

Premium Care, Dog Supplements, Amazon USA

Amazon brand identity built to convert in a crowded, competitive US market.
Dr Botanicals, Natural Skincare, London

Dr Botanicals, Natural Skincare, London

Campaign creative direction for an established natural skincare brand in London.
Di Ocha, Skincare Brand, African Ingredients

Di Ocha, Skincare Brand, African Ingredients

Brand identity rooted in heritage and research. Packaging design across a full product range.
Meat Merchant London, Independent Butcher, London

Meat Merchant London, Independent Butcher, London

Visual identity and label design that turned an everyday product into something customers talk about.
XO Chocolate, Artisan Chocolate Boutique, London

XO Chocolate, Artisan Chocolate Boutique, London

Packaging for Parisian master chocolatiers, abstract, artisan, and still in use today.
Hutzpah Kitchen, Artisan Hazelnut Spread, Startup

Hutzpah Kitchen, Artisan Hazelnut Spread, Startup

A single label brief that grew into a full brand identity for a founder who needed someone to get it.